A Dash of Sugar and a Pinch of Sweat

Fitness + Wellness Writing and Marketing

Writing excites me. As a professional storyteller, I bring words to life by adding personality, flair, and consistency to copy. I wrote my first book when I was five years old; my father surprised me with a bound version (I still have it).

I draw my inspiration from the areas I am most passionate about–healthy living and fitness. As an athlete and marketer, writing for and managing wellness-based campaigns empowers me. Connecting with your community through language is like pushing through a tough workout; it is challenging, precise, and time-sensitive.

Let’s reach your community, together. I can’t wait to bring my enthusiasm and knowledge to your next project and help you connect with your audience in new ways.

More About Me

Let's Connect

Services

My mission is to help others live happier, healthier lives. I do this through collaborating with brands (that’s you!) to reach your consumers in mindful and meaningful ways. Let’s get started.

Content Marketing Strategy and Planning
  • Target Audience Profile and customer persona development
  • Analysis of existing goals and KPI development
  • Content Marketing Strategy and Tactics Plan
  • Communication Channel Guidelines and Action Plan
  • Blog Strategy and Editorial Calendar Development
  • Content Curation and Creation
Writing and Editing
  • Blog Writing
  • Proofreading and Editing
  • Email newsletters
  • Web Copy
  • Creative Writing
Social Media Marketing
  • Social Media Audit and Channel Optimization
  • Competitor Analysis
  • Social Media Goals and KPI Development
  • Social Media Brand Voice
  • Social Media Guidelines
  • Social Response Strategy
  • Social Media Training
  • Social Media Content Creation and Scheduling
  • Social Media Campaigns and Contests
Community Management
  • Social Media Channel Listening
  • Social Media Engagement
  • Influencer Marketing and Outreach

Collaborations

Interested?

Let's connect so I can learn more about you and your goals.